Are you aware of your customer’s “high interest” topics?
How much are you allowing yourself to explore outside of the
“keyword hunt” mindset?
It’s not just “keywords” or “keyword phrases” but are you tapping
into the customer’s marketplace needs and interests?
You can use Wordtracker to explore the worlds’s searching behavior
and build that content which truly satisfies one of the customer’s needs.
Read Wordtracker Magic http://www.wordtracker-magic.com
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How important is case sensitivity in Wordtracker research? Currently the major
search engines are not case sensitive at all. The last search that use to be case
sensitive was Alta Vista but that was years ago. For now, case sensitivity is not
TOO important, but that does not mean things could not change sometime in the
future.
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Did you know that according to Kelsey Research, as many as 25% of searches online are done for information with the intent of ”buying offline” locally.
How can you make use of this in your keyword forensics and behavioral research? Think about it.
Just a reminder that we have much greater SEO resources available for you in our Members Resource Area.
Why not access all of our resources online including live instructional chat sessions and over 1000 pages of regularly updated material on all of the search engines.
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When doing keyword research, do you often see short, meaningless looking
acronyms in your lists? People often search with jargon or short forms
that may be specific to their industry.
Try using the tool http://acronymfinder.com to unscramble the
correct industry-related meaning.
EXAMPLE: Try entering the term: SEO
You might be surprised at how many different phrases this term relates to out side of Search Engine Optimization.
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Search for your most important keyword phrase. Carefully study the top 10 results. Which is the best written title? Which is the most captivating?
Which grabs the reader by the throat and makes him or her want to click on the link? Is it the #1 ranked result? Not necessarily, is it? Is it your listing?
If it’s not your listing, and especially if you’re having problems with click throughs with this keyword phrase, how can you change your title to make it more intriguing and designed to pull in traffic? We’re talking about click throughs here. You can often beat the top ranked sites if you have a more
appealing and captivating title.
Make a list of title changes, being sure to include your keyword phrase in the title. Set it aside and don’t look at it for two days. Then, bring it out again and study the list again. Begun culling down the list. Get others’ opinions.
Try a new title, and see if your click through rate will improve.
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Make sure you are aiming at writing high quality content, (content which is well-written and useful to your visitors.) Thanks to the use of artificial intelligence influences, the better quality of content you write for your visitors, the better you will naturally rank in the future.
By the way, here is a tip about gaining visibility to brand new markets, but without doing any keyword research at all. This is a bonus tip that is “beyond SEO.”
I know it sounds strange coming from someone like me, who is constantly testing new keyword research techniques and researching user behavior through “keyword forensics.” But I just thought you should know about this if you have not seen it.
It has absolutely nothing to do with keyword research.
Now you can:
–Gain huge volumes of new highly-targeted traffic
–Do a different type of research to help you attract immediate
traffic and sales (even to a brand new Web site) within 2-3 days.
–Not SEO focused – but it is 100% white hat and safe to do.
–It does not require any advertising involve any PPC or
–Grab the Step by Step Report which is easy to follow – just
follow the checklist.
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Next time you do keyword research, think beyond the first terms
that jump into your mind. Most people don’t really research much
data, but the tend to use the tool to tell them about specific
phrases (THEY THINK) are most important. If you don’t believe it
then check this example…
Example, What might a good root word be for an affiliate marketer
to use in a site about “recipes?”
TIP: Try researching anything BUT the most obvious word “recipes.”
Explore the subtle supporting terms and see what happens. You might
try exploring a “food group” or action related to cooking.
See what I found here in this example of just using keyword forensics
method with an ordinary common food. Examples of KEI values of over
200,000 with only subtle difference in the word clusters.
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SEO TIP on Keyword Research:
Always remember that no two keyword phrases ever perform exactly the
same. Keywords do not perform the same within different industries.
Even the same exact phrase can be easier or more difficult to
optimize for, unless you take a variety of things into consideration.
Search engines grade on a curve.
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For today’s SEO Tip I wanted to share a Q & A on Keyword Research:
Question: Can you tell me how a phrase that has no competing pages
can have such a low KEI. I have found many phrases that have a low
KEI and little or no competing pages.
Answer: Each keyword phrase performs differently against its own
search landscape depending on the competitiveness of the industry.
So, use KEI as a quick method to bring the best windows of
opportunity to the top, but that’s all. Then forget about KEI and
start focusing on how competitive the phrase is AND how useful the
phrase is.
Can the phrases you are considering actually be used intelligently
and relevantly in your content? KEI is just a mathematical equation
that you can use to quickly sort results so (which can save you
hours of sifting.) As a rule the higher the KEI, the easier your job
will be.
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SEO Tips # 86 – Comment tags and Robots.txt
September 10, 2009 at 5:49 PM · Filed under SEO tips ·Tagged SEO keywords, SEO tips, robots, keyword research, robots.txt, Tips for SEO, comment tags, spider
Tip # 1:
Don’t stuff keywords in comment tags. Use comment tags in the manner in which the tag was designed to be used — to place comments about the page itself. Don’t put keywords in comment tags at all.
Tip # 2 :
Have you ever felt like you were running low on ideas in Wordtracker?
Try using the tool http://www.thesaurus.com to look up multiple new synonyms which you can explore further in Wordtracker.
Tip # 3:
Place a robots.txt file on every domain. The first thing a spider looks for when it hits your Web site is a robots.txt file. If it’s looking for that file, put it on your site! Robot Manager Pro is an excellent tool for creating robots.txt files as well as monitoring spider traffic
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