Jobs Opening for Online Marketing in Chennai, India


Job Purpose:

To support the S&T Journals Publishing division by successful management and delivery of all aspects of marketing for the Conference and Webinar product lines. Provision of support to e-Marketing team as needed to ensure standards, targets are met and deadlines are achieved. To support the S&T Journals Publishing division by successful management and delivery of all aspects of marketing for the Conference and Webinar product lines. Provision of support to e-Marketing team as needed to ensure standards, targets are met and deadlines are achieved.

Key Result Areas

Main Activities and Responsibilities
Successful execution of all marketing activities
§ Plan, create and manage all conference campaigns/activities throughout the event lifecycle
§ Become a “super user” for relevant marketing tools and systems. Provide input and feedback on developments and functionalities to Marketing Communications Managers and Publishing
§ Develop understanding of online marketing best practice and advise business contacts as required
Online marketing
§ Create, update and maintain the Conference web presence via various systems
§ Manage online marketing of S&T Webinars
§ Creation and management of relevant e-mail marketing collateral
§ Advise as necessary with regard to requirements gathering, release testing, technical feasibility and project planning
§ Analysis of various channels with a view to increasing relevant conversions/actions
§ Design and implement back-end systems to streamline e-marketing workflows

Marketing communications support
§ Involvement in global Marketing Communications projects as required
§ Support for online tools and processes in use by the department
§ Assist as needed in online marketing tasks

Key Competencies:

· Pro-active nature
· Attention to detail
· Highly level of computer literacy
· Able to multi-task effectively
· Technically-minded
· Highly analytical
· Keen to learn and further develop relevant skills
· Team player
· Dead-line driven
· Creative thinker
General Knowledge and Technical Skills:
· Highly experienced in publishing of content to web servers via different systems
· Online marketing knowledge (techniques, workflows, “do’s and don’ts” etc.)
· In depth knowledge/exposure to HTML and CSS (e.g. via Dreamweaver or hand coding)
· Knowledge of supporting image creation applications (i.e. Photoshop, Fireworks etc.)
· Experience and affinity with numerous software packages such as Excel, content management systems
· Knowledge of web and e-mail analytics software
· Solid and proven programming/coding skills are advantageous (e.g. ASP/PHP/SQL), especially in area of producing data-driven web solutions
· Excellent English language skills required (both verbal and written)
· Ability to self-manage workload to meet deadlines
· Ability to coach non-technical staff
· Awareness of multiple web browsers, platforms and technologies

Required Education and Experience:

· Educated to degree level
· Minimum of two years experience in a similar role in an online environment is preferable

ABOUT THE CLIENT

Client is a world leading provider of scientific, technical, and medical information publishing more than 20,000 products and services globally. Electronic Publishing plays an important and growing role in the product mix and it offers a wide range of online services which compliment the print products

A global company headquartered in Amsterdam, employing more than 7,000 people in 24 countries.We are a founding publisher of global programs that provide free or low-cost access to science and health information in the developing world.

Over 250 people are based in Chennai working in Book Production, Multimedia, the Electronic Production Department, Editorial Production Journals, Customer Service, and Global Supplier Management Department in close cooperation with their counterparts in Amsterdam, Oxford, Philadelphia and St. Louis.

Contact :

Anand. A
HR Recruiter
S.P.E.E.D. Consulting Pvt. Ltd.
Chennai
Contact No : 9790985701
Email :  anand@speedconsult.com

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