Posts Tagged how to

How to Choose Good Digital Marketing or SEO Training Institutes in India?

Tips to Choose Good and Best Digital Marketing or SEO Training Institute

There are few details you need to pay attention before choosing the best digital marketing and SEO training institute in major cities(Chennai, Bangalore, Delhi, Mumbai, Hyderabad and so on). Here are few tips that will help you to do so:

1. Your SEO Trainer or Digital Marketing Trainer:

The first important thing to be noted while choosing the best SEO training institute or digital marketing training centers is the expertise of your trainer. So all you need to be concerned about is the search engine techniques, digital marketing, pay per click and social media your trainer will be covering in the training program. One tip to learn about the trainer is to check online profiles such as Facebook, LinkedIn and so on of your trainer. You need to ensure that your trainer has an active online entity as SEO and internet marketing is all about promoting products and services online.

2. The position of your training institute’s primary keywords in search engines

SEO helps websites to rank better in search engines. This implies that your institute should rank better in all the search engines, right? So the simple method is to check if the institute’s primary keywords appear within the top three search results. For example, for SEO training in Chennai, when you search for the term “SEO training institutes in Chennai” or “Chennai SEO Training” or “SEO training in Chennai”, your training institute’s website need to appear within the top search results. If this is the case, it means that your people excel in their business and you can check in social media presence and other stuffs. for the same factors we need to analyze for searching digital marketing institutes.

3. Experience in training

It is always wise to choose training centers that are there in this field for maximum number of years. This is because they would have established their credibility already. However this does not mean that the new training institutes are bad. A group of Digital Marketing professional or SEO experts who were professionally doing their digital marketing and search engine optimization may decide to launch a training institute.

4. Read testimonials from past trainees

It is best if you could contact the previous trainees of the training institute you are about to choose. But when you do so, try to contact as many people as possible. If you are unable to contact them directly, try to read their testimonials in Google. At least one or two might have published their experience in the training institute. If many people recommend the institute, go for it.

5. Training Fees

There are few Digital Marketing or SEO training centers charging very high fees claiming that they are the best in the town. Such centers even charge about twenty five thousand rupees for a one week course. On the other hand, few other centers offer reasonable rates ranging from seven thousand to fifteen thousand rupees a week. However, fees structure of a training institute should be considered depending on the quality of the course and the duration.

 

Cross Post from AbdulMalick.com

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How does writing articles not run into the problem with duplicate content?

Articles are the same as news. They come under the rules that apply to “syndicated content.”

They are both 100% white hat and search engines understand that both articles and news are created for the purpose of “syndication.”

Genuine articles are “written” to be published across many Web sites and they will never be penalized for duplicate content.

Duplicate content penalties primarily are triggered by people who may, for example only use the same content over and over just switching out a few keywords but not really writing anything that is original.

In short, some people are attempting to use the same old content over and over without ever really creating anything new or original.

If you are looking for short cuts, or grey area stuff, then your articles will definitely be penalized by the search engines.

But if you want more proof that search engines believe in and support ”article distribution” and understand the value of “syndication,” then check out the Search Engines “Creative Commons Areas.”

Both Yahoo and Google have Creative Commons areas where they not only will accept your articles but they encourage others to ”search for” and “use your original articles” so long as they follow the terms and conditions under the creative common license.

“If” article marketing was “duplicate content” or truly deemed as Spam, then why would the search engines themselves be offering up and also encouraging you to publish other people work?

Writing genuine, high quality articles will never get you penalized for “duplicate content” as long as you are doing it correctly. The search engines understand that both “articles” and “news” are fresh content that is meant for syndication.

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SEO Tips #61 – Article Marketing

Source : John ( SearchEngineWorkshops)

I am posting this reply that I sent to one of our readers recently
as their seems to be a lot of confusion about duplicate content
penalties.

———Letter—————–

Dear John,

How does writing articles not run into the problem with duplicate
content?

Signed,
(Name withheld)

Dear Reader,

Please let me explain briefly…

Articles are the same as news. They come under the rules that apply
to “syndicated content.”

They are both 100% white hat and search engines understand that
both articles and news are created for the purpose of “syndication.”

Genuine articles are “written” to be published across many Web
sites and they will never be penalized for duplicate content.

Duplicate content penalties primarily are triggered by people who
may, for example only use the same content over and over just
switching out a few keywords but not really writing anything that
is original.

In short, some people are attempting to use the same old content
over and over without ever really creating anything new or original.

If you are looking for short cuts, or grey area stuff, then your
articles will definitely be penalized by the search engines.

But if you want more proof that search engines believe in and support
“article distribution” and understand the value of “syndication,”
then check out the Search Engines “Creative Commons Areas.”

Both Yahoo and Google have Creative Commons areas where they not
only will accept your articles but they encourage others to
“search for” and “use your original articles” so long as they
follow the terms and conditions under the creative common license.

“If” article marketing was “duplicate content” or truly deemed as
Spam, then why would the search engines themselves be offering up
and also encouraging you to publish other peoples work?

I have been “article marketing” for 7 years and my partner
Robin Nobles who is one of the most visible writers in the
southern US, has been article marketing even longer than me.

I’ve seen days where Robin’s articles have reached over 1.5 million
people in just under 48 hours. That is extraordinary impact to a
Web site and it is all 100% white hat and legitimate.

Robin teaches her article marketing techniques as one of our
SEO Mastery Workshop sessions.

We have never had any articles penalized or never had any duplicate
content issues in the last 10 years that we’ve been writing.

Neither have any of our SEO Workshop students ever had any issues
either or we would surely have heard about it. The key is to learn
from someone who knows what they are talking about.

There are so many other people these days offering free advice that
is seeded with information that is “not accurate” or “not tested.”

The one thing we always have done, is we test everything we teach.
We practice what we preach. I hope this helps clarify.

John

———End of reply—————–

Writing genuine, high quality articles will never get you penalized
for “duplicate content” as long as you are doing it correctly. The
search engines understand that both “articles” and “news” are fresh
content that is meant for syndication.

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