Posts Tagged SEO Tips of the day

SEO Tips # 155 – Redesign of WebSite

If you are considering a re-design of your Web site…Don’t just think about the new colors and graphics and layout, but also be aware of how the new page structure will impact your search rankings, bookmarks, and inbound links.

There are many ways to overcome problems, and the goal is to plan for any problems in advance.

Another Bonus Tips :

FACT: Did you know that using your keyword phrase in heading text is still influential? Of course you did. But did you also know that there is no difference between the relevancy influence in H1 H2 H3 H4 and H5?

Tip: Don’t over-use the H1 heading tag.

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SEO Tips # 154 – Single Access Page

Single access pages

Which pages are being viewed by themselves, where visitors aren’t even clicking to go to another page? Again, look at these pages carefully to see what you can provide on the page to keep up the interest of your visitors. You’re losing them, and you need to figure out why.

If 70-80% of your visitors only looked at one page, perhaps you need to look at your navigation system. Are visitors confused and unable to find what they’re looking for?

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SEO Tips # 153 – Google Page Rank

Tip: Did you know that it is possible to rank visibly higher in the search engines
with a PR of 5 than it is with a PR of 8?

It’s true! Don’t obsesse over Page Rank. Focus on building true relevancy.

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SEO Tips # 152 – Search Engine Robots

The newer, inexperienced SEO tends to always try and “rush” their optimization efforts. I often see where new students want to continually “tweak their code” far too often, not allowing adequate time for robots to visit.

Best practice is to let the search engine robots run on their own schedule. If you want to make important changes, allow plenty of time in between to ensure the robots are finding the pages. But most importantly, you want to learn more from each change you make. You want to understand more, with each exercise.

Not every bit of optimization work will be measured, BUT when it comes to “trouble shooting,” it’s absolutely important that you measure your changes and post them to your log for review, at a later date. This way, if you error in any way, it can usually be undone fairly easily.

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SEO Tips # 151 – Web Page Optimization

Have you got a few pages that still need some help? I’m talking about pages you’ve been working on, but they’ve just been giving you a few challenges in the rankings for some reason or other and you’re not happy with them.

Why not look back and review the last changes you made on them and make one more single variation in just one of the influential relevancy factors? Don’t make too many changes – try to just make one important change only. Be sure to record it in your log as well as record the rankings with the date of your entry.

Do NOT submit or re-submit your page using any free ADD URL. But let the robots come back and find the changes (based on their own schedule.) If you are not sure how often the robot is coming back to visit, you can use Robot Manager to find out.

TIP: Little changes (one at a time only) can make a HUGE difference in a measured exercise where you record your details and review progress systematically.

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