Posts Tagged Writing

SEO Tips # 90 – Writing the Content

If you write your content so that it naturally “reads very well,” you will naturally earn some bonus for having created quality content.

That I mean content…that reads well to a human being.

Use moderation in everything you do. One of the things you need to understand is that “theme based” search engines like Google, are actually using a measure of artificial intelligence (AI) to measure how well your article “reads” based on the context of your page and all of the overall data that a search engine has gathered concerning a specific topic.

Artificial intelligence better known as LSI or Latent Semantic Indexing is all about how well the the supporting content and text (other than the keyword phrase) matches the theme of your page. The better your content reads to a human being, the better you will tend to do. This is a natural bonus for people who invest their time in creating well- written, useful content that engages the visitor and satisfies the reason why they searched in the first place.

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SEO Tip #23 – SEO Content Writing and Copyrights

After all, as SEOs we are all creating content for the Web. Did you know when your create any originally written work, you automatically own the copyright?

In fact over 200 years ago, the courts recognized that authors of any originally written work for personal correspondence hold full property rights in their expression. So when you create something original, you own the copyright and it not only includes articles, but it is true for your Web content or even correspondence that is sent by e-mail too.

Under common-law copyright, authors hold a right to control whether their correspondence is published to third parties. This is a common-law protection of “private expression” and is nearly absolutely, immune from any defense of “fair use.”

Accordingly, the routine practice of email forwarding would violate  principles of common-law copyright.”

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